LONDON, IT’S OUR HOUSE

Chelsea FC Home Kit Launch 2025/2026

Working from the Key Visual and work from ICONIC agency, I rolled out the campaign across digital, print, out of home, as well as the Stamford Bridge stadium hoardings. The ‘London, Its Our House’ campaign was designed to claim Chelsea’s place in London, showcasing its creativity, innovation and an ever-evolving cultural landscape in its fabric.

Millie Bright
Reece James & Lauren James
Central Cee
Cole Palmer

Stadium & Megastore Branding

Design and Artwork for Stamford Bridge’s Stadium Hoardings for the ‘London It’s Our House’ Kit Launch campaign, and 25/26 campaign. I also designed and developed a bespoke ‘Fly Poster’ style fan-wall, to showcase the campaign and the wider Chelsea FC Family.

Video Credit: Chelsea FC Instagram

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Home Kit 2024/2025