It Only Happens Here – Chelsea Women v Arsenal

The five times WSL winners. Their London rivals. A top of the table clash at the Bridge. With a goal of selling out Stamford Bridge, a high quality creative was needed to capture and engage fans. Building on phase one of the campaign, I created a key-visual that was rolled out across digital, print and out of home. The result? A 1-0 win and a record women’s attendance.